Brand New Identity

Breaking away from the conventional norms of insurance.

When Guillaume, the founder of Onlynnov, first approached me about joining his team, he said something that caught my attention—and convinced me to take on the challenge.

“Insurance has a reputation for being a pain. Your job? Make it look good.”

That was all it took. The idea of transforming something traditionally seen as dull and frustrating into something and even glamorous was too intriguing to pass up. And so, the journey began.

From Dull to Dynamic — Pumping Colors & Shadow Blur

Before: The design looked flat. Colors were there, but they lacked energy. The dark gray background made everything feel muted.

After: With pumping colors and shadow blur, everything pops! The colors are brighter, more vibrant, and full of life. A soft glow surrounds each circle, making them stand out. The background shifts to deep blue, adding contrast and a premium feel.

👉 Pumping colors = More energy and better visibility.

👉 Shadow blur = Depth and a modern touch.

👉 Better contrast = Easier to see, more engaging.

Simple tweak, big impact !

Introducing 3D & Playful Shapes to Onlynnov

Insurance visuals have always looked the same—cold, corporate, predictable. Serious faces, stiff poses, flat colors. They scream professionalism but lack warmth. They inform but don’t connect.

✨ Onlynnov changes that.

3D transforms the experience. It’s modern, smooth, and immersive. It breaks away from the rigid, lifeless aesthetics of traditional insurance branding. The characters feel real, approachable. The soft lighting and shading add depth, making everything more tangible, more engaging.

Then comes the power of shapes and colors.

🟣 Round shapes play a crucial role.

They are soft, inviting, and comforting. In a sector where trust is everything, smooth curves create a feeling of safety—no sharp edges, no intimidation, just reassurance and accessibility.

Red brings energy, strength, and confidence, making the design bold and reassuring. Deep blue adds stability, and security, creating a sense of reliability. Together, they balance power and professionalism.

💥 This isn’t just a new design. It’s a statement. Onlynnov doesn’t follow the old insurance playbook—it reinvents it.

A Design Custom Fit – How Onlynnov Adapts to Digital, Healthcare & Electronics

To visually differentiate our key sectors, we created three distinct categories. Each segment features unique color coding and illustrations for instant recognition. This is even more than a segmentation—it’s a visual language that makes insurance clearer and more engaging.

OnlyNum – Digital businesses

OnlyMed – Healthcare industries

OnlyIoT – Electronics professions

The Hidden Code Inspired by Digital Screens

Inspired by the iconic green screens of scrolling data, I embedded a visual code into the design—repeating typographic patterns (NUM, MED, IOT) that instantly resonate with the tech world.

👾 It’s a code. A silent but powerful signal that Onlynnov is built for the nerds.

The Final Result 🔥
A Distinctive, Engaging, and Modern Identity

From a conventional and impersonal industry to a bold and dynamic brand, Onlynnov now stands apart with a fresh, immersive, and human design approach.